Media Strategy & Planning
We bring creativity and perseverance to our work, not limiting ourselves to what is possible or simply buying what’s available. The magic is in the sources of data, and the cross-discipline nature of our team. deep expertise in digital media extends across all channels: video, social, mobile and search. Many media challenges at their foundation are more like engineering challenges, and we’ve got our Masters.
We merge third-party APIs with search platforms to adjust our bidding based on real-time feedback from multiple data points. This helps us QA campaigns immediately and constantly update ads to maximize results.
Programmatic sounds formulaic. Like set it and forget it. But the truth is anyone can set up a technology. We hire experts who can facilitate tests and translate experience to you and your team, so we’re all working from the same page.
Conversion Rate Optimization
We don’t work from a recipe. We let data lead the way. This means daily, sometimes hourly, iteration to make sure we’re getting the most bang out of every dollar.